The U.S. Department of Agriculture (USDA) has announced a major proposal to strengthen Supplemental Nutrition Assistance Program (SNAP) retailer standards, aiming to expand healthy food access and curb program loopholes. The changes, unveiled by Agriculture Secretary Brooke L. Rollins, represent the most significant update to retailer stocking requirements in nearly a decade.
Raising the Bar for Healthy Food Options
Currently, SNAP-authorized retailers are required to stock at least three varieties in each of the four staple food categories—dairy, protein, grains, and fruits and vegetables—for a total of 12 options. Under the new proposal, this minimum would more than double, requiring seven varieties in each category. USDA officials say the move will ensure that participating stores carry a wider range of nutritious, staple foods instead of relying on processed snacks that previously qualified under program loopholes.
“Retailers participating in SNAP need to sell real food, plain and simple,” said Secretary Rollins. “Right now, the bar is far too low, leaving families without the healthy food choices they deserve.”
Nationwide Impact
With nearly 266,000 retailers currently authorized to accept SNAP and approximately $96 billion in benefits redeemed annually, the proposal is expected to have a wide-reaching impact. USDA emphasized that the changes will particularly benefit families in low-income and rural areas, where small grocery stores and convenience outlets often serve as primary food access points.
The department added that stricter standards will also help create consistency across the program and give communities stronger access to fresh, nutritious foods.
Public Comment and Next Steps
The proposed rule will be published in the Federal Register on September 25, 2025, kicking off a 60-day public comment period that runs through November 24, 2025. Retailers, industry groups, and members of the public are invited to submit feedback before the USDA finalizes the regulation.
Stakeholders in the food retail sector have voiced concerns about potential costs and compliance challenges, especially for small, independent stores. USDA acknowledged these concerns but stressed the importance of aligning retailer participation with the program’s core mission of improving nutrition outcomes for Americans in need.
A Broader Strategy for Nutrition and Health
This initiative builds on President Trump’s stated commitment to combat chronic disease and promote healthier diets through federal nutrition programs. By tightening stocking rules, USDA aims to reduce diet-related health disparities while reinforcing the integrity of SNAP.
